Anti Aging Skin Care - What Do Men Really Think About It?

I'm shocked by the amount of money that friends of my wife and adult daughters will spend on anti aging skin care.

These are sensible, naturally good-looking women. They're confident, their families are happy and they have educations and jobs. Women who I would think would never believe the patently exaggerated beauty advertising on TV and in the glossy magazines. Yet there they are buying anti aging skin cream and treatments, when they could be saving for a holiday or paying off the last of their mortgage.

The ads are to blame, I think. They're everywhere. They support a giant skin care industry that sold $8.9 billion worth of products in 2007 alone.

Some ads use fear. "Get this anti aging skin care or you will look like an old witch!"

Other ads try to woo the women in with , "Buy our anti aging skin cream and look sexy again."

As a normal, well-adjusted male observer I would think women in mid-life or older need just do a few simple inexpensive things to retain their youthfulness and good looks. If this is you, read on for three low-cost ways to get anti aging skin care that works.

For a start, stay out of the sun when you can. And cover up sensibly when you're out in it at the peak hours. Sun gives us Vitamin D, so I'm not saying stay indoors, but it is usually harsh on aging skin. Thankfully, you are older so you don't have to deliberately expose yourself on the beach in a two piece swim suit like you might have done when you were in your 20s. There are easy, fashionable clothes you can wear to avoid the sun (a wide brimmed hat, for example) and you should take advantage of them. This is great anti aging skin care.

Next, eat those dark green leafy vegetables that are rich in antioxidants. This will stop the activity of the free radicals in your body that destroy cells and wreck havoc with skin cells. If you can make therm a big part of your diet, they will enhance you anti aging skin care efforts.

Lastly, drink water. Lots of pure, healthy water. Our bodies are mostly water, and your skin, as your largest organ, needs to remain hydrated. It can dry out in the heat. So drink enough to stay fresh, which will normally be about eight glasses a day. You'll look better for it.

These three simple suggestions should form the basis of your anti aging skin care routines. But another thing you can add is to get a truly effective anti aging skin cream.

There are many creams out there that are only hype and advertising. So you have to be careful you don't waste your money. Read the labels and only get a cream that will:

(a) Fill in those lines and natural wrinkles, and smooth your skin again.

(b) Hydrate your skin so it stays soft to the touch.

(c) Boost the levels of elasin and collagen in your skin -- the two compounds that make skin look young -- by giving you extra Phytessence Wakame and Nanobelle CoenzymeQ10.

This is the easiest and most effective anti aging skin care you can give yourself, and it works. So, go ahead, put those three healthy guidelines into practice and find a good anti aging skin cream.

Actually, I can recommend an anti aging skin cream that does make older women look younger. It's effective and natural. Read more now at my web site, elegant-skincare.com.

William Leonard is writing extensively on skin care and skin care products from his web site elegant-skincare.com. Click there now and read more about skin care and see his recommendations for skin care products that work.